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Join

Canada’s Lifeline


We have partnered with Canada Life – founding sponsors of the student donor recruitment program – to bring you NextGen Lifeline.

NextGen Lifeline is a fantastic way to engage youth on the significance of blood donations. You and your donor recruitment team will become key players on campus, raising awareness and organizing recruitment events. Your involvement can potentially save or improve the lives of hundreds of patients in need of blood and blood products.

Learn how it works

Danny, Stem cell donor
Getting involved
How to get involved

You and your donor recruitment team will become key players on campus, raising awareness and organizing recruitment events.
Nathaly, Cord blood bank
Sample Team Structure
Sample Team Structure

You can’t do this alone and we want you to succeed. You’ll need a team of individuals to help you spread the word and recruit blood donors.
Mercy, Blood donor
Volunteer training requirements

As NextGen Lifeline volunteers, you are public representatives of Canadian Blood Services and we want to help you succeed. You’ll be trained as per our guidelines and offer support along the way.
Vinesha, blood recipient
Social media guide

Social media is a powerful tool. Use it to build awareness, share news and promote your recruitment events. We’ll provide you with some branded content to help you get started.

What’s new

08/27/2019
Statement
As we are constantly seeking new ways to enhance donors’ experience, we recently introduced changes to our blood donation process to reduce blood donor...
08/21/2019
News release
August 21, 2019 (TORONTO) – A treatment now used to fight two diseases might have the potential to help patients with other conditions, too, according to new...
08/14/2019
News release
August 14, 2019 – Her Last Project, a film that chronicles a remarkable woman’s end-of-life journey, to premiere Sept. 13 as part of the FIN Atlantic International Film Festival’s documentary program. This extraordinary documentary follows Dr. Shelly Sarwal’s story of taking control of her destiny and leaving a lasting legacy.